About the NJ Design

Our history

NJ Design was founded in 2008 with the interest of designing my own karting helmet. I started my career in karting in 2004, and very quickly it was clear to me that a lot of drivers had their own helmet design to stand out. Therefore, I began designing my own helmet but never had it painted as I stopped karting in 2009 due to a lack of funds. After a 3-year break with a focus on education, I missed racing, so I returned to the sport in the Formula Ford Championship and then got my first helmet painted.

With a passion for motorsport combined with my creativeness, I started in 2008 with replicas of Formula 1 drivers’ helmets. A friend told me to create a Facebook page and start doing designs for drivers, and so I did. This formed NJ Design, which stands for Nicolaj Jacobsen Design.

What NJ Design did differently when it started the business was have a fast process and give the customers the opportunity to be a part of the process and experiment with the design, trying different options with colors, styles, etc.

NJ Design is a relatively small business, but through the years it has made designs all over the world and formed a lot of strong relationships. Being presented on racetracks all over the world is a big victory and trademark for our brand, which is much appreciated. NJ Design was probably the first in Europe to focus only on helmet designs and make it a business. Our priority is to offer the highest quality, best service, fastest response time, and quickest delivery when creating new assignments.